The world of sport is continually changing over the years, and the use of technology is just one of those areas that has made an impact on many sports in the modern day.
Technology influences how athletes train and compete, how fans engage and consume content and how world-class venues are constructed. Technology has been quietly transforming the world of sports for years
Discover how technology is changing the business of sports through enhancing athletic performance, smart arenas, esports and next-generation sponsorships.
Sports organizations are refocusing on their fans, exploring what fans value and how sports companies can use technology to improve fan engagement.
all of this data enables athletes and coaches to develop more effective training regimens, dial in their form, identify factors that enhance or diminish athletic performance, and so on--all of which has the potential to raise the bar on athletic performance.
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